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Best Email Marketing Platforms

We compared 12 email marketing platforms by features, pricing, ease of use, and our hands-on experience. Here are our top picks, ranked by rating.

ClickFunnels
#1 Top Pick4.5/5

ClickFunnels

The original sales funnel builder

Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps

  • ✓Best-in-class funnel builder with proven templates
  • ✓One-click upsells and order bumps increase average order value
  • ✓100,000+ member community and FunnelFlix training
$97/mo

14-day free trial

Try FreeRead Review
1

ClickFunnels

4.5/5

Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps

$97/mo
14-day trial
Try FreeReview
2

HubSpot

4.5/5

Mid-size to enterprise businesses wanting a unified CRM, marketing, and sales platform with advanced automation

Free
Visit
3

Brevo

4/5

Small businesses wanting affordable email and SMS marketing with a built-in CRM

Free
Visit
4

GetResponse

4/5

Businesses focused on email marketing and automation with basic funnel needs

Free
30-day trial
Visit
5

GoHighLevel

4/5

Marketing agencies wanting to white-label a CRM and funnel builder for clients

$97/mo
14-day trial
Visit
6

Kartra

4/5

Businesses wanting an all-in-one platform with email, funnels, memberships, and webinars

$99/mo
14-day trial
Visit
7

Systeme.io

4/5

Beginners and bootstrapped businesses wanting a free or very affordable all-in-one platform

Free
Visit
8

Builderall

3.5/5

Budget-conscious businesses needing the most tools for the lowest price

$14.9/mo
7-day trial
VisitReview
9

Keap

3.5/5

Small businesses needing a mature CRM with advanced marketing automation and payment processing

$249/mo
14-day trial
Visit
10

Ontraport

3.5/5

Established businesses needing a CRM with advanced marketing automation

$79/mo
14-day trial
Visit
11

GrooveFunnels

3/5

Budget-conscious marketers wanting an all-in-one platform with a free entry point

Free
Visit
12

Wishpond

3/5

Businesses wanting landing pages combined with social contests and lead generation campaigns

$69/mo
14-day trial
Visit

Feature Comparison

FeatureClickFunnelsHubSpotBrevoGetResponseGoHighLevelKartraSysteme.ioBuilderallKeapOntraportGrooveFunnelsWishpond
Funnel BuilderYesNoNoBasic (Conversion Funnels)YesYesYesYesNoNoYesNo
Landing PagesYesProfessional plan+Business plan+YesYesYesYesYesYesYesYesYes
Email MarketingPro plan onlyYesYesYesYesYesYesYesYesYesYesYes
A/B TestingYesProfessional plan+YesYesYesYesYesYesYesYesNoYes
EcommerceYesVia integrationsVia integrationsYesYesYesYesYesYesYesYesNo
Membership SitesYesNoNoNoYesYesYesYesNoYesYesNo
Affiliate ManagementPro plan onlyNoNoNoNoYesYesPremium planNoNoYesNo
Webinar HostingNoNoNoYesNoYesWebinar plan+NoNoNoYesNo
Built-in CRMNoYesYesYesYesYesNoNoYesYesNoYes
Blog / CMSNoYesNoNoYesNoYesYesNoNoYesNo
Custom DomainYesYesYesYesYesYesYesYesNoYesYesYes
Drag & Drop EditorYesYesYesYesYesYesYesYesYesYesYesYes

Frequently Asked Questions

What is the best email marketing platforms?
Based on our rating, ClickFunnels is the #1 rated email marketing platforms with a score of 4.5/5. Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps
What is the cheapest email marketing platforms?
HubSpot is the most affordable option — it offers a free plan so you can get started at no cost.
Which email marketing platforms has a free plan?
The following email marketing platforms offer a free plan: HubSpot, Brevo, GetResponse, Systeme.io, GrooveFunnels.
How many email marketing platforms are there?
We compared 12 email marketing platforms in this roundup, ranking them by features, pricing, and our hands-on experience.
What features should I look for in a email marketing platforms?
Key features to look for include: Funnel Builder, Landing Pages, Email Marketing, A/B Testing, Ecommerce, Membership Sites, Built-in CRM, Custom Domain, Drag & Drop Editor. The best choice depends on your specific needs and budget.