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BrevoBrevo
VS
PipedrivePipedrive

Brevo vs Pipedrive

A side-by-side comparison to help you choose the right platform for your business.

Brevo

Brevo

Email marketing and CRM platform for growing businesses

Free
4/ 5

Small businesses wanting affordable email and SMS marketing with a built-in CRM

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Pipedrive

Pipedrive

Sales CRM with visual pipeline management

$15/month
4/ 5

Sales teams wanting an easy-to-use, visual CRM focused on pipeline management and deal tracking

Visit Website

Feature Comparison

FeatureBrevoPipedrive
Funnel BuilderNoNo
Landing PagesBusiness plan+No
Email MarketingYesAdvanced plan+
A/B TestingYesNo
EcommerceVia integrationsNo
Membership SitesNoNo
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMYesYes
Blog / CMSNoNo
Custom DomainYesNo
Drag & Drop EditorYesYes

Pricing

PlanBrevoPipedrive
Free PlanYesNo
Free TrialNo14 days
FreeFree$15/mo
Starter$25/mo$29/mo
Business$65/mo$59/mo
Enterprise$null/mo$69/mo
Enterprise-$99/mo

Pros & Cons

Brevo

Pros

  • Free plan with 300 emails per day and unlimited contacts
  • Email pricing based on volume sent, not contact count
  • Built-in SMS and WhatsApp marketing campaigns
  • Transactional email and SMTP relay included
  • Simple CRM with deal pipeline management

Cons

  • Landing page builder only on Business plan ($65/month)
  • No funnel building capabilities
  • Free plan includes Brevo branding on emails
  • Marketing automation limited on lower-tier plans

Pipedrive

Pros

  • Intuitive visual sales pipeline that is easy to set up and use
  • Affordable starting price at $15/month per user
  • Strong deal tracking with activity-based selling methodology
  • 400+ integrations via marketplace and native connectors
  • AI-powered sales assistant suggests next actions

Cons

  • Not a marketing platform - no funnels or landing pages
  • Email marketing requires Advanced plan or higher
  • Per-user pricing can get expensive for larger teams
  • Limited marketing automation compared to HubSpot or Keap

Frequently Asked Questions

What is the difference between Brevo and Pipedrive?
Brevo is email marketing and crm platform for growing businesses, and is small businesses wanting affordable email and sms marketing with a built-in crm. Pipedrive is sales crm with visual pipeline management, and is sales teams wanting an easy-to-use, visual crm focused on pipeline management and deal tracking.
Which is cheaper, Brevo or Pipedrive?
Brevo starts at free to start, while Pipedrive starts at $15/month. Brevo is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Pipedrive have a/b testing?
No, Pipedrive does not include built-in a/b testing. If a/b testing is important to you, Brevo offers this feature natively. You may be able to add it to Pipedrive through a third-party integration.
Which platform is better for beginners, Brevo or Pipedrive?
For beginners, Brevo is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. Pipedrive is sales teams wanting an easy-to-use, visual crm focused on pipeline management and deal tracking, which may involve a steeper learning curve.
Can I try Brevo and Pipedrive for free?
Brevo offers a free plan. Pipedrive offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Brevo

Choose Brevo if...

Small businesses wanting affordable email and SMS marketing with a built-in CRM

Not ideal if: Marketers needing sales funnels, landing pages, or advanced marketing automation

Pipedrive

Choose Pipedrive if...

Sales teams wanting an easy-to-use, visual CRM focused on pipeline management and deal tracking

Not ideal if: Marketers needing funnels, landing pages, or advanced marketing automation