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BrevoBrevo
VS
ShopifyShopify

Brevo vs Shopify

A side-by-side comparison to help you choose the right platform for your business.

Brevo

Brevo

Email marketing and CRM platform for growing businesses

Free
4/ 5

Small businesses wanting affordable email and SMS marketing with a built-in CRM

Visit Website
Shopify

Shopify

Ecommerce platform for online stores

$39/month
4.5/ 5

Product-based businesses needing a full ecommerce store with inventory management

Visit Website

Feature Comparison

FeatureBrevoShopify
Funnel BuilderNoNo
Landing PagesBusiness plan+Via apps
Email MarketingYesShopify Email
A/B TestingYesVia apps
EcommerceVia integrationsYes
Membership SitesNoVia apps
Affiliate ManagementNoVia apps
Webinar HostingNoNo
Built-in CRMYesYes
Blog / CMSNoYes
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanBrevoShopify
Free PlanYesNo
Free TrialNo3 days
FreeFree$39/mo
Starter$25/mo$105/mo
Business$65/mo$399/mo
Enterprise$null/mo-

Pros & Cons

Brevo

Pros

  • Free plan with 300 emails per day and unlimited contacts
  • Email pricing based on volume sent, not contact count
  • Built-in SMS and WhatsApp marketing campaigns
  • Transactional email and SMTP relay included
  • Simple CRM with deal pipeline management

Cons

  • Landing page builder only on Business plan ($65/month)
  • No funnel building capabilities
  • Free plan includes Brevo branding on emails
  • Marketing automation limited on lower-tier plans

Shopify

Pros

  • Best ecommerce platform for product-based businesses
  • Massive app store with 8,000+ integrations
  • Built-in inventory management and shipping
  • POS for in-person sales
  • Powers 4+ million online stores worldwide

Cons

  • No built-in funnel builder (requires third-party apps)
  • Transaction fees unless using Shopify Payments
  • Not designed for service businesses or digital products
  • No one-click upsells without apps

Frequently Asked Questions

What is the difference between Brevo and Shopify?
Brevo is email marketing and crm platform for growing businesses, and is small businesses wanting affordable email and sms marketing with a built-in crm. Shopify is ecommerce platform for online stores, and is product-based businesses needing a full ecommerce store with inventory management.
Which is cheaper, Brevo or Shopify?
Brevo starts at free to start, while Shopify starts at $39/month. Brevo is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Brevo have blog / cms?
No, Brevo does not include built-in blog / cms. If blog / cms is important to you, Shopify offers this feature natively. You may be able to add it to Brevo through a third-party integration.
Which platform is better for beginners, Brevo or Shopify?
For beginners, Brevo is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. Shopify is product-based businesses needing a full ecommerce store with inventory management, which may involve a steeper learning curve.
Can I try Brevo and Shopify for free?
Brevo offers a free plan. Shopify offers a 3-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner4.5/5 rating
Shopify

Shopify

Ecommerce platform for online stores

Product-based businesses needing a full ecommerce store with inventory management

  • Best ecommerce platform for product-based businesses
  • Massive app store with 8,000+ integrations
  • Built-in inventory management and shipping
Brevo

Choose Brevo if...

Small businesses wanting affordable email and SMS marketing with a built-in CRM

Not ideal if: Marketers needing sales funnels, landing pages, or advanced marketing automation

Shopify

Choose Shopify if...

Product-based businesses needing a full ecommerce store with inventory management

Not ideal if: Service businesses, coaches, or anyone focused on sales funnels