ClickFunnels
OptimizePressClickFunnels vs OptimizePress
A side-by-side comparison to help you choose the right platform for your business.

ClickFunnels
The original sales funnel builder
Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps
Try ClickFunnels
OptimizePress
WordPress landing page and funnel plugin
WordPress users wanting affordable landing pages, checkout pages, and membership sites
Visit WebsiteFeature Comparison
| Feature | ClickFunnels | OptimizePress |
|---|---|---|
| Funnel Builder | Yes | Suite plan+ |
| Landing Pages | Yes | Yes |
| Email Marketing | Pro plan only | No |
| A/B Testing | Yes | Suite plan+ |
| Ecommerce | Yes | Via WooCommerce |
| Membership Sites | Yes | Yes |
| Affiliate Management | Pro plan only | No |
| Webinar Hosting | No | No |
| Built-in CRM | No | No |
| Blog / CMS | No | WordPress |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | ClickFunnels | OptimizePress |
|---|---|---|
| Free Plan | No | No |
| Free Trial | 14 days | No |
| Basic | $97/mo | $129/mo |
| Pro | $297/mo | $199/mo |
| Suite Pro | - | $249/mo |
Pros & Cons
ClickFunnels
Pros
- ✓Best-in-class funnel builder with proven templates
- ✓One-click upsells and order bumps increase average order value
- ✓100,000+ member community and FunnelFlix training
- ✓Built-in A/B split testing on every page
- ✓Share Funnels for easy collaboration
Cons
- ✗Starts at $97/month - more expensive than most alternatives
- ✗Email automation only on Pro plan ($297/month)
- ✗No native webinar hosting
- ✗Page editor can be sluggish on complex pages
OptimizePress
Pros
- ✓Affordable annual pricing compared to monthly SaaS tools
- ✓300+ conversion-optimised templates for WordPress
- ✓Built-in checkout and payment pages with Stripe integration
- ✓Membership site builder included on Suite plans
- ✓Full control over your data on your own WordPress hosting
Cons
- ✗Requires WordPress - not a standalone hosted platform
- ✗Page editor not as modern as newer competitors
- ✗No built-in email marketing or CRM
- ✗Funnel builder and A/B testing only on higher-tier plans
Frequently Asked Questions
What is the difference between ClickFunnels and OptimizePress?
Which is cheaper, ClickFunnels or OptimizePress?
Do ClickFunnels and OptimizePress offer the same features?
Which platform is better for beginners, ClickFunnels or OptimizePress?
Can I try ClickFunnels and OptimizePress for free?
The Verdict

ClickFunnels
The original sales funnel builder
Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps
- ✓Best-in-class funnel builder with proven templates
- ✓One-click upsells and order bumps increase average order value
- ✓100,000+ member community and FunnelFlix training

Choose ClickFunnels if...
Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps
Not ideal if: Businesses needing a full ecommerce store, blog, or CRM

Choose OptimizePress if...
WordPress users wanting affordable landing pages, checkout pages, and membership sites
Not ideal if: Users wanting a hosted all-in-one platform without WordPress