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FunnelKitFunnelKit
VS
OntraportOntraport

FunnelKit vs Ontraport

A side-by-side comparison to help you choose the right platform for your business.

FunnelKit

FunnelKit

WordPress and WooCommerce funnel builder plugin

$99.5/year
4/ 5

WooCommerce store owners wanting to add sales funnels and checkout optimisation to their existing WordPress site

Visit Website
Ontraport

Ontraport

CRM and marketing automation for growing businesses

$79/month
3.5/ 5

Established businesses needing a CRM with advanced marketing automation

Visit Website

Feature Comparison

FeatureFunnelKitOntraport
Funnel BuilderYesNo
Landing PagesYesYes
Email MarketingVia automations add-onYes
A/B TestingYesYes
EcommerceYesYes
Membership SitesNoYes
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMNoYes
Blog / CMSWordPressNo
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanFunnelKitOntraport
Free PlanNoNo
Free TrialNo14 days
Basic$99.5/mo$79/mo
Plus$199.5/mo$147/mo
Professional$399.5/mo$297/mo
Enterprise-$497/mo

Pros & Cons

FunnelKit

Pros

  • ✓Deep WooCommerce integration with one-click upsells and order bumps
  • ✓Works with popular WordPress page builders like Elementor and Divi
  • ✓Advanced checkout page customisation and field optimisation
  • ✓Built-in A/B testing for funnels and checkout pages
  • ✓One-time annual fee instead of monthly recurring costs

Cons

  • ✗Requires WordPress and WooCommerce - not a hosted solution
  • ✗Setup and configuration more technical than SaaS alternatives
  • ✗No built-in email marketing without the automations add-on
  • ✗Limited to the WordPress ecosystem

Ontraport

Pros

  • ✓True CRM with lead scoring and contact tracking
  • ✓Advanced email marketing with up to 4-way A/B testing
  • ✓Two-way SMS and direct mail automation
  • ✓Visual campaign builder for complex automation
  • ✓All features available on every plan

Cons

  • ✗No dedicated funnel builder
  • ✗Steeper learning curve than ClickFunnels
  • ✗Smaller community and fewer training resources
  • ✗Page builder less polished than competitors

Frequently Asked Questions

What is the difference between FunnelKit and Ontraport?
FunnelKit is wordpress and woocommerce funnel builder plugin, and is woocommerce store owners wanting to add sales funnels and checkout optimisation to their existing wordpress site. Ontraport is crm and marketing automation for growing businesses, and is established businesses needing a crm with advanced marketing automation.
Which is cheaper, FunnelKit or Ontraport?
FunnelKit starts at $99.5/year, while Ontraport starts at $79/month. Ontraport is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Ontraport have funnel builder?
No, Ontraport does not include built-in funnel builder. If funnel builder is important to you, FunnelKit offers this feature natively. You may be able to add it to Ontraport through a third-party integration.
Which platform is better for beginners, FunnelKit or Ontraport?
For beginners, Ontraport is generally the easier starting point with plans starting at $79/month. FunnelKit is woocommerce store owners wanting to add sales funnels and checkout optimisation to their existing wordpress site, which may involve a steeper learning curve.
Can I try FunnelKit and Ontraport for free?
FunnelKit does not currently offer a free plan or free trial. Ontraport offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner4/5 rating
FunnelKit

FunnelKit

WordPress and WooCommerce funnel builder plugin

WooCommerce store owners wanting to add sales funnels and checkout optimisation to their existing WordPress site

  • ✓Deep WooCommerce integration with one-click upsells and order bumps
  • ✓Works with popular WordPress page builders like Elementor and Divi
  • ✓Advanced checkout page customisation and field optimisation
Visit FunnelKit
FunnelKit

Choose FunnelKit if...

WooCommerce store owners wanting to add sales funnels and checkout optimisation to their existing WordPress site

Not ideal if: Non-technical users wanting a hosted, all-in-one solution

$99.5/moVisit Site
Ontraport

Choose Ontraport if...

Established businesses needing a CRM with advanced marketing automation

Not ideal if: Beginners wanting to quickly build and launch sales funnels

$79/moVisit Site