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FunnelKitFunnelKit
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WebflowWebflow

FunnelKit vs Webflow

A side-by-side comparison to help you choose the right platform for your business.

FunnelKit

FunnelKit

WordPress and WooCommerce funnel builder plugin

$99.5/year
4/ 5

WooCommerce store owners wanting to add sales funnels and checkout optimisation to their existing WordPress site

Visit Website
Webflow

Webflow

Visual website builder for designers and developers

Free
4.5/ 5

Designers and agencies wanting full creative control over custom websites without writing code

Visit Website

Feature Comparison

FeatureFunnelKitWebflow
Funnel BuilderYesNo
Landing PagesYesYes
Email MarketingVia automations add-onNo
A/B TestingYesNo
EcommerceYesEcommerce plan ($29+/mo)
Membership SitesNoVia Memberstack integration
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMNoNo
Blog / CMSWordPressYes
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanFunnelKitWebflow
Free PlanNoYes
Free TrialNoNo
Basic$99.5/moFree
Plus$199.5/mo$18/mo
Professional$399.5/mo$29/mo
Business-$49/mo

Pros & Cons

FunnelKit

Pros

  • Deep WooCommerce integration with one-click upsells and order bumps
  • Works with popular WordPress page builders like Elementor and Divi
  • Advanced checkout page customisation and field optimisation
  • Built-in A/B testing for funnels and checkout pages
  • One-time annual fee instead of monthly recurring costs

Cons

  • Requires WordPress and WooCommerce - not a hosted solution
  • Setup and configuration more technical than SaaS alternatives
  • No built-in email marketing without the automations add-on
  • Limited to the WordPress ecosystem

Webflow

Pros

  • Unmatched design flexibility with visual CSS control
  • Generates clean, production-ready code
  • Built-in CMS for blogs and dynamic content
  • Powerful interactions and animations without code
  • Free plan for learning and prototyping

Cons

  • Steep learning curve compared to traditional website builders
  • No built-in email marketing, funnels, or CRM
  • Ecommerce features require a separate, more expensive plan
  • Not designed for sales funnels or marketing automation

Frequently Asked Questions

What is the difference between FunnelKit and Webflow?
FunnelKit is wordpress and woocommerce funnel builder plugin, and is woocommerce store owners wanting to add sales funnels and checkout optimisation to their existing wordpress site. Webflow is visual website builder for designers and developers, and is designers and agencies wanting full creative control over custom websites without writing code.
Which is cheaper, FunnelKit or Webflow?
FunnelKit starts at $99.5/year, while Webflow starts at free to start. Webflow is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Webflow have funnel builder?
No, Webflow does not include built-in funnel builder. If funnel builder is important to you, FunnelKit offers this feature natively. You may be able to add it to Webflow through a third-party integration.
Which platform is better for beginners, FunnelKit or Webflow?
For beginners, Webflow is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. FunnelKit is woocommerce store owners wanting to add sales funnels and checkout optimisation to their existing wordpress site, which may involve a steeper learning curve.
Can I try FunnelKit and Webflow for free?
FunnelKit does not currently offer a free plan or free trial. Webflow offers a free plan. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner4.5/5 rating
Webflow

Webflow

Visual website builder for designers and developers

Designers and agencies wanting full creative control over custom websites without writing code

  • Unmatched design flexibility with visual CSS control
  • Generates clean, production-ready code
  • Built-in CMS for blogs and dynamic content
FunnelKit

Choose FunnelKit if...

WooCommerce store owners wanting to add sales funnels and checkout optimisation to their existing WordPress site

Not ideal if: Non-technical users wanting a hosted, all-in-one solution

$99.5/moVisit Site
Webflow

Choose Webflow if...

Designers and agencies wanting full creative control over custom websites without writing code

Not ideal if: Marketers needing sales funnels, email marketing, or a quick-launch landing page tool