KartraVS
Ontraport
OntraportKartra vs Ontraport
A side-by-side comparison to help you choose the right platform for your business.

Kartra
All-in-one marketing platform
$99/month
4/ 5
Businesses wanting an all-in-one platform with email, funnels, memberships, and webinars
Visit Website
Ontraport
CRM and marketing automation for growing businesses
$79/month
3.5/ 5
Established businesses needing a CRM with advanced marketing automation
Visit WebsiteFeature Comparison
| Feature | Kartra | Ontraport |
|---|---|---|
| Funnel Builder | Yes | No |
| Landing Pages | Yes | Yes |
| Email Marketing | Yes | Yes |
| A/B Testing | Yes | Yes |
| Ecommerce | Yes | Yes |
| Membership Sites | Yes | Yes |
| Affiliate Management | Yes | No |
| Webinar Hosting | Yes | No |
| Built-in CRM | Yes | Yes |
| Blog / CMS | No | No |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | Kartra | Ontraport |
|---|---|---|
| Free Plan | No | No |
| Free Trial | 14 days | 14 days |
| Starter | $99/mo | $79/mo |
| Silver | $199/mo | $147/mo |
| Gold | $299/mo | $297/mo |
| Platinum | $499/mo | $497/mo |
Pros & Cons
Kartra
Pros
- ✓True all-in-one platform - funnels, email, memberships, video hosting
- ✓Built-in webinar hosting and video marketing
- ✓Affiliate management on all plans
- ✓Visual campaign builder for complex automation
- ✓Helpdesk and calendar booking included
Cons
- ✗Starts at $99/month with limited contacts (2,500)
- ✗Smaller community compared to ClickFunnels
- ✗Steeper learning curve due to breadth of features
- ✗Template library not as large as competitors
Ontraport
Pros
- ✓True CRM with lead scoring and contact tracking
- ✓Advanced email marketing with up to 4-way A/B testing
- ✓Two-way SMS and direct mail automation
- ✓Visual campaign builder for complex automation
- ✓All features available on every plan
Cons
- ✗No dedicated funnel builder
- ✗Steeper learning curve than ClickFunnels
- ✗Smaller community and fewer training resources
- ✗Page builder less polished than competitors
Frequently Asked Questions
What is the difference between Kartra and Ontraport?
Kartra is all-in-one marketing platform, and is businesses wanting an all-in-one platform with email, funnels, memberships, and webinars. Ontraport is crm and marketing automation for growing businesses, and is established businesses needing a crm with advanced marketing automation.
Which is cheaper, Kartra or Ontraport?
Kartra starts at $99/month, while Ontraport starts at $79/month. Ontraport is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Ontraport have funnel builder?
No, Ontraport does not include built-in funnel builder. If funnel builder is important to you, Kartra offers this feature natively. You may be able to add it to Ontraport through a third-party integration.
Which platform is better for beginners, Kartra or Ontraport?
For beginners, Ontraport is generally the easier starting point with plans starting at $79/month. Kartra is businesses wanting an all-in-one platform with email, funnels, memberships, and webinars, which may involve a steeper learning curve.
Can I try Kartra and Ontraport for free?
Kartra offers a 14-day free trial. Ontraport offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict
Winner4/5 rating

Kartra
All-in-one marketing platform
Businesses wanting an all-in-one platform with email, funnels, memberships, and webinars
- ✓True all-in-one platform - funnels, email, memberships, video hosting
- ✓Built-in webinar hosting and video marketing
- ✓Affiliate management on all plans

Choose Kartra if...
Businesses wanting an all-in-one platform with email, funnels, memberships, and webinars
Not ideal if: Beginners who only need a simple funnel builder
$99/moVisit Site

Choose Ontraport if...
Established businesses needing a CRM with advanced marketing automation
Not ideal if: Beginners wanting to quickly build and launch sales funnels
$79/moVisit Site