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ShopifyShopify
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WebflowWebflow

Shopify vs Webflow

A side-by-side comparison to help you choose the right platform for your business.

Shopify

Shopify

Ecommerce platform for online stores

$39/month
4.5/ 5

Product-based businesses needing a full ecommerce store with inventory management

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Webflow

Webflow

Visual website builder for designers and developers

Free
4.5/ 5

Designers and agencies wanting full creative control over custom websites without writing code

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Feature Comparison

FeatureShopifyWebflow
Funnel BuilderNoNo
Landing PagesVia appsYes
Email MarketingShopify EmailNo
A/B TestingVia appsNo
EcommerceYesEcommerce plan ($29+/mo)
Membership SitesVia appsVia Memberstack integration
Affiliate ManagementVia appsNo
Webinar HostingNoNo
Built-in CRMYesNo
Blog / CMSYesYes
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanShopifyWebflow
Free PlanNoYes
Free Trial3 daysNo
Basic$39/moFree
Shopify$105/mo$18/mo
Advanced$399/mo$29/mo
Business-$49/mo

Pros & Cons

Shopify

Pros

  • Best ecommerce platform for product-based businesses
  • Massive app store with 8,000+ integrations
  • Built-in inventory management and shipping
  • POS for in-person sales
  • Powers 4+ million online stores worldwide

Cons

  • No built-in funnel builder (requires third-party apps)
  • Transaction fees unless using Shopify Payments
  • Not designed for service businesses or digital products
  • No one-click upsells without apps

Webflow

Pros

  • Unmatched design flexibility with visual CSS control
  • Generates clean, production-ready code
  • Built-in CMS for blogs and dynamic content
  • Powerful interactions and animations without code
  • Free plan for learning and prototyping

Cons

  • Steep learning curve compared to traditional website builders
  • No built-in email marketing, funnels, or CRM
  • Ecommerce features require a separate, more expensive plan
  • Not designed for sales funnels or marketing automation

Frequently Asked Questions

What is the difference between Shopify and Webflow?
Shopify is ecommerce platform for online stores, and is product-based businesses needing a full ecommerce store with inventory management. Webflow is visual website builder for designers and developers, and is designers and agencies wanting full creative control over custom websites without writing code.
Which is cheaper, Shopify or Webflow?
Shopify starts at $39/month, while Webflow starts at free to start. Webflow is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Webflow have built-in crm?
No, Webflow does not include built-in built-in crm. If built-in crm is important to you, Shopify offers this feature natively. You may be able to add it to Webflow through a third-party integration.
Which platform is better for beginners, Shopify or Webflow?
For beginners, Webflow is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. Shopify is product-based businesses needing a full ecommerce store with inventory management, which may involve a steeper learning curve.
Can I try Shopify and Webflow for free?
Shopify offers a 3-day free trial. Webflow offers a free plan. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Shopify

Choose Shopify if...

Product-based businesses needing a full ecommerce store with inventory management

Not ideal if: Service businesses, coaches, or anyone focused on sales funnels

Webflow

Choose Webflow if...

Designers and agencies wanting full creative control over custom websites without writing code

Not ideal if: Marketers needing sales funnels, email marketing, or a quick-launch landing page tool